In the next twenty years the world map will shift significantly to the East. China will become the largest economy in the world and India will be the third largest, just after the USA. North Asia will generate the largest increase in global outbound travel and this will exceed new growth from Europe. By 2025, there will be 136 new cities in the City 600 index – all mostly from China. The City 600 index of top Cities will generate 60% of the worlds GDP.
BRIC countries currently account for 40% of the world’s population. They are characterized by High Net worth individuals and a rapidly emerging middle class with growing disposable income and an appetite for travel, discovery, trophy tourism and unique experiences. Smart green cities and grand infrastructure projects, beyond the imagination of the west, are already under way to provide new solutions to the challenge of over-population and rapid urbanisation.
BRIC buyers and consumers are highly attracted by the idea of the European City and yet the product is very little known and surprisingly under-sold.
European Cities Marketing offers the unique opportunity in cooperation with tmf for European Convention Bureaux to make the connection between the planners in India and European destinations!
‘The Experiential Planner‘ is the definitive business platform for global M.I.C.E & Social event planners.
The platform will include various modes of making the essential connection between the planner in India and an array of Global suppliers, primarily destination and venue representatives.
This platform is also completed by a three-city Corporate Luncheon (Delhi, Mumbai, Bengalore) where participating Convention / Tourism Bureau and Destination / Venue representatives were available for individual meetings and discussions in order to offer Indian planners the right and customised solution for their next M.I.C.E program or destination-led event.