European Cities Marketing
ECM-MKG Destination Obervatory
March 11, 2017

Visitors experience – TCI Research

European Cities Marketing

TCIECM has signed a partnership contract with TCI Research, a global innovative and independent market research agency.

TCI Research aims to help tourism stakeholders improve their performance and competitiveness through a better understanding of traveler’s opinions and expectations. TCI Research collects comparable international data -combining advantages of traditional and digital approaches- to provide independent and professional analysis with a special focus on the competitive environment of its clients.

TCI Research provides ECM member cities with accurate and timely data highlighting city competitiveness issues based on city brand experience, with a different and special focus covered in each report. Research covers specific sectors (Accommodation, Transportation, Shopping, Tourist Info Centers … ), special motivations and segments (MICE, Spa/wellness, Gastronomy, Culture, VFR) and specific markets or topics (sustainability, accessibility, digital hospitality, value for money… ).

clé-intranetGet the first visitors report from TCI Research on ECM Intranet  ! For ECM members exclusively …