The 33rd ECM Summer School will be held in London, UK, from August 24-28, 2019.
The ECM Summer School is an unmissable learning opportunity for all professionals working in Convention Bureaux, Tourist Offices, Congress Centres, Airlines, Hotels, DMCs, PCOs & Meeting Planners!
The aim is to equip professionals with the latest marketing tools and to help them to develop the knowledge and skills required for a successful career in conference, meetings and event management.
- Meet professional leaders of the industry
- Gain knowledge and skills for a successful career in the Meetings Industry
- Develop a network with new colleagues and peers from all over Europe
- Get tools to acquire clients in the Meetings Industry
- Gain CMP professional credits to acquire/confirm your CMP certification
The ECM Summer School programme has been submitted to the Events Industry Council for CMP Preferred Provider review.
What do they say about ECM Summer School…
“I learned a great deal about the MICE-sector and have now better insights on how to prepare for bids and RFP’s. I had the opportunity to ask questions to experienced faculty and to peers. Discussing dilemma’s and difficulties that we encounter during our daily job, sharing ideas and solutions. And most of all it was an amazing and valuable networking experience!” Sophie Fransen, Project Assistant, Event Masters (Belgium)
“I thoroughly enjoyed this opportunity. It gave me insight into best-practices shared amongst my European colleagues, allowed for the opportunity of networking and for the ability to put together the puzzle pieces being new to the industry. It was an excellent platform to learn about challenges faced (some which are not unique to our country), and to create contacts and share ‘our stories’. All part of the vision to #meet #share #grow. This experience was life impacting for someone like me coming from the Behavioural Sciences background. I now believe that the I have a bigger role to play by influencing the mindsets of people toward creating more awareness and inevitably increasing sales in the business events industry.” Veruschka Rugbeer, Sales Officer, South African Tourism
“ECM Summer School is a one in a lifetime opportunity – not only to widen your knowledge but also to meet so many great people from the meetings industry all around the world. Everyone should take their chance and attend the next Summer School – you won’t regret it!” Rahel Bätschmann, Project Manager Convention Bureau, Zürich Tourism.
Should you have any additional questions, please contact ECM Head Office.
Destination Learning Organisation: Repurpose and reskill
For years now, we’ve talked about the shift from destination marketing to management. Discussed strategies, reasons and trends to support that shift in focus. Related that shift to digital trends of communication, innovation and then, later, overtourism. But perhaps, in our eager discussions and new strategic claims, we have forgotten to ask important questions like: what skills does this shift require? Are the DMOs currently staffed to manage – or better yet lead – destinations? Do you find that you yourself have future ready skills to address the challenges ahead for tourism and destinations? Looking around at your team and your colleagues, do they? And who are the best to learn from – in tourism or elsewhere?
Are you leaning back now, thinking: “Easy now, I got this! I’ve been doing this for the past 5 – 10 – 15 – 20 years, so I’ve seen it all and I know what I need to know”? Then, good for you. That’s probably more or less the same kind of confidence the people at Blockbuster, Kodak, Nokia and the yellow cabs of NYC armed themselves with as they encountered the newcomers from Netflix, new digital cameras, Apple’s iPhone and Uber.
Shifting from marketing to management is more than a strategic claim or slight refocus of your budgets. You can choose to either lean back – and very soon, risk becoming a relic of the past – or you can lean into the opportunities as they come and stay relevant!
This is your personal invitation to ECM Spring Conference in Graz March 11 – 14th 2020. A conference, where you will not be leaning back, but get your hands dirty and your heads spinning. Where you can review the future-readiness of your own skills and those of your team and find inspiration to the journey to become a real DLO – a destination organization that leads the urban habitat through continuous learning.
We take a deep dive into transformational leadership as well as up- and re-skilling with industry frontrunners, lead destinations and ECM knowledge partners. We will talk about co-creation and involvement, idea generation, fundraising, advocacy, innovation facilitation, stakeholder management, community engagement, integrated urban planning and how to go from management to leadership.
This, and much more, will happen in Graz, Austria, famous not only for its pumpkinseed oil, but also for one of Europe’s oldest universities, Graz University founded 1585, its UNESCO world heritage city centre and for its green and forested setting in the valley of river Mur. Graz is Austria, but has a lot of Slovenia, some of Germany, doses of Hungary and a little of a lot of other places as well. Graz is distinctly Europe. As is ECM.
See you in Graz! Registrations will open soon.
Call for speakers
You have great opportunity to help set the agenda for ECM’s Spring Meeting 2020 on Destination Learning Organisation: Repurpose and reskill in Graz.
We are looking for excellent speakers, presenters, challengers, motivators, thinkers, leaders, experts, gurus, talents and DMO professionals with inspirational insights, passions, and learnings to share. We therefore invite all of you to come forward with any ideas and aspirations you might have for “master classes”, learning sessions, “speed labs” or sittings with similar labeling as soon as possible. You are also most welcome to suggest (sponsored?) world class speakers on the conference theme, or to suggest hosted sessions with client cases etc.
Please submit your proposals and leads to ECMs Meetings Facilitator, Peter Rømer Hansen firstname.lastname@example.org before September 9, 2019.
We reserve the rights to curate the program for a consistent and balanced experience with maximum and consistent value for the members.